All articles about game launch marketing, strategies, and insights.
3 articles
Influencer Marketing How game publishers run creator marketing that sells games: matching creators to each launch phase, building a program instead of one-off deals, scaling with clips and measuring installs, not views.
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Gaming A phase-by-phase marketing timeline for launching a game, from announce trailer to soft launch to live ops, with the channels, goals and KPIs that matter at each stage.
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Gaming Discover proven strategies to market your game, acquire users, and scale your gaming platform. Real examples from brands that got it right and ones that didn't.
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